Video & Motion · Social
Short videos that make dense ideas watchable
A long-running series of 10–20 second social videos that turned blocks of corporate copy into something worth stopping the scroll for.
Client
A global customer-experience company
Format
10–20 second social videos
My role
Motion design and editing
Tools
Premiere Pro, After Effects
The challenge
Over several years I was handed blocks of text: a stat, an insight, a message about the company’s services. Each one needed to become a short video that holds attention in a busy feed.
What I did
- Matched each message with stock footage and custom motion graphics
- Opened every video with a hook sized for the feed
- Kept a consistent style so the videos read as one recognizable series
The result
Some of my favorite work outside long-form video: a consistent series that kept dense B2B messages short, visual and on-brand.
Next project